Category Archives: Social Media

The Most Powerful Marketing Tools for Today’s Advisors

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The 5 proven marketing strategies most likely to help you generate new business in 2018

By Maribeth Kuzmeski, PhD

Most likely you already have many marketing ideas – but are they working in today’s environment for financial advisors? Here are five easy-to-implement strategies that are working right now to attract new clients and fans, expose your brand, get people talking, and differentiate yourself.

1. Yes,

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Tracy Samantha Schmidt: From The Youngest Reporter at TIME To Sharing The Secrets To Social Media

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Just how good is your social media marketing strategy? Get some tips on how to become more social media savvy in today’s interview with Tracy Samantha Schmidt, a top social media educator and strategist who founded her own firm, Socially Authentic, to help enterprises improve their social media strategy design.

Tracy will talk about her experiences as a journalist for companies like Time Magazine, especially with how she started out by covering the rise of Facebook.

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Chris Tieri: Achieving Your Goals thru Grit and Relationships

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If there are two words that clearly define Chris Tieri, that’ll be grittiness and tenacity. But it’s the relationships she forges with clients that truly have brought her success.

In this week’s episode, Chris brings us back in time when she had to brave the rain to make anappointment with a creative director she’s been following for so long. She’ll show us why sometimes, talent and skills can only do so much.

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Pam Ivey: How Leaving A Corporate Job Brought Explosive Success

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“If you don’t get it out there, nothing’s gonna happen.”

Priceless advice from our guest, Pam Ivey

Pam is the founder of Pam Ivey International – an Ontario-based online marketing company.

Join Pam as she explains the essential elements of an effective, smart content marketing strategy. She’ll kick-off the show by explaining the importance of creating a client avatar and how this method helps to land new opportunities.

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Jennifer Fleming: Reinvent Your Image Relentlessly

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If there’s one tip Jennifer Fleming can share for leaders, it’s to have a relentless drive to learn new things and to reinvent themselves.

As a former IT professional, seasoned communicator, media insider and head of a PR firm, Tall Grass PR, Jennifer gives advice on giving successful interviews, standing out in the market place and positioning yourself for success.

She reveals her tips on how to project yourself well on and off the camera.

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