Author Archives: Maribeth Kuzmeski

Why Being Better Isn’t the Best Approach

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When speaking to prospective clients, explaining your differences as “better” than others seems like a smart approach. However, it’s not always effective.

For instance, if someone asks why they should do business with you as opposed to the firm across the street – you begin to give them your “betters.” You may not say it by using the word better, but it sounds like you will have… better communication, better services, better products,

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Teresa de Grosbois: Innovative Thinking to Gain Mass Influence

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We always thought that being a person of influence is a privilege reserved for the few.

Or is it?

Let New York Times bestselling author and Evolutionary Business Council (EBC) founder, Teresa De Grosbois, show you how to become influential while attracting the success that you deserve in your life, business and career.

In this episode,

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Stop Wasting Opportunities When Asked, “What Do You Do?”

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What Do You Do?If you find yourself constantly resorting to generic answers when people ask you questions about yourself, it may be time to rethink your approach. So often we drift through our day, not even seeing the opportunities we have in conversations with others. From the simplest “Hey, how are you?” to the more complex questions you are asked throughout your work day — how often do you take time to answer the questions fully?

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Getting Someone to Like You In 3 Minutes

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How important is listening? In his bestselling book, Blink, Malcolm Gladwell shares the results of an amazing study conducted by a medical researcher to determine the likelihood of doctors being sued by their patients.

In this study, roughly half of the doctors had never been sued. The other half had been sued at least twice. The research disclosed a specific difference between the two groups: The surgeons who had never been sued spent more than three minutes longer with each patient than those who had been sued spent with their patients.

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Five Minutes to Successful Delegation

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Delegate SuccessfullyDelegation is great. Giving up control, philosophy and initial concept, however, is not. In marketing, delegation is often critical to execution, but it’s also where results can start to break down. So, where is the disconnect that leads to this breakdown?

Delegation, as a concept, is fairly simple. You hand over a task or job for another individual to carry out. But, in order for delegation to work, the people that are being delegated to may require the same understanding as you do of the situation,

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