Category Archives: Branding

Getting Word to Travel … About You!

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How do some firms and ideas go from nowhere to everywhere in a few short months? All of a sudden a restaurant becomes popular, a gas station gains a cult following, or a Broadway show becomes too popular to get a ticket for years.  Wouldn’t it be great if our businesses could do that? Here are 3 lessons on branding that I think we can apply.

1. Exploit Your Uniqueness. Being different is risky.

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3 Steps to Becoming a Brand that Gets Noticed

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How do certain companies and ideas go from nonexistent to the talk of the town in a few short months?

All of a sudden a restaurant becomes popular, an app is a “must-have”, a gas station gains a cult following, or a Broadway show becomes too popular to get a ticket for years. Wouldn’t it be great if our businesses could do that? Here are 3 ways that you brand your business that can help get you noticed.

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Tremecca Doss: TV Attorney Talks Sports, Inclusion, and Success

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In today’s episode, listen to “TV Attorney” Tremecca Doss as she shares her insight on appearing as a legal analyst for a number of TV programs, working with C-Suite leaders and pro sports organizations, and fighting for further diversity and inclusion in the workplace.

Tremecca talks about how she started her career through a mix of sports, law, and public appearances. She also describes what it’s like working as a woman of color in male-dominated fields,

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3 Ways to Stand Out to Prospective Clients

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By Maribeth Kuzmeski

How do some companies and their ideas go from nowhere to everywhere in a few short months? All of a sudden a restaurant becomes popular, a gas station gains a cult following, or a Broadway show becomes too popular to get a ticket for years. Wouldn’t it be great if our businesses could do that? Here are 3 lessons on branding that you can apply to stand out to your prospective clients.

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Debra Duneier: Creating Incredible Success Stories Using Feng Shui

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Ever wondered why sometimes you just don’t have the energy to get through the day? Maybe it was because of your environment all along.

In today’s episode, Maribeth interviews Debra Duneier, a certified eco-designer, LEED associate, and feng shui practitioner who will open up about the secrets of how to make your space work for you in a very holistic way.

Debra will talk about Eco Chi, a company she started that focuses on designs that have a unique combination of green and sustainability,

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