I have observed many firms attempts to create loyalty amongst their staff. The problem: loyalty is not something you can force upon people or manufacture.
But we all want our best staff, teams, and coworkers to be loyal – so how can that be achieved?
Leadership 101, the Hawthorne Effect (study by Harvard)*, and almost all research conducted on workforce development have suggested that the way you create a loyal and inspired workforce is through changing the way employees feel about the organization,
If someone says your fees are too high, it is most likely your words (describing your value). If a seminar doesn’t work – it’s likely the words on the invitation or the words in your presentation.
Fee compression is a trend many are talking about. Rather than reading into the gloom and doom headlines of fee compression, take a step back and look at the VALUE you provide your clients. You see, value is in the eye of the beholder. The problem is, the beholder – your client or prospect – may not know the value you are delivering. 
First, here are 10 successful and unique events that have been attracting new business over the past 12 months for advisors.