Tag Archives: Marketing Efforts

Get Your Marketing RIGHT in 2020

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I think many people misunderstand marketing. Some businesses will spend a lot of time deciding what they are going to DO for their marketing in 2020. Whether that is hosting seminars or events, running a social media or email campaign, or requesting referrals from existing clients, your approach may be wrong.

I believe you should instead focus more on what you are going to SAY. When you’ve fine-tuned your messaging, you’ll see much better results no matter what your marketing efforts are.

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When to Pull the Plug on Your Marketing Effort

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Oftentimes, we act too fast when it comes to pulling the plug on a marketing effort we don’t think is working. So how do you know when or if it is time to pull the plug? It comes down to hard work.

One issue with hard work is that when we dedicate our time, we REALLY want it to pay off. However, sometimes it doesn’t. Occasionally this makes us question whether to put time,

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