Category Archives: Online Reputation

Your Prospects are Paying Attention to Your LinkedIn. Are You?

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By Maribeth Kuzmeski

If you knew that your best prospect was going
to look at your LinkedIn profile next Thursday and make a decision on whether
or not to come in to see you based on what they see – would you update your
profile?

Some people believe that a LinkedIn profile
shouldn’t matter, or that what they put there years ago is “good enough.” But
it absolutely does matter.

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Its Highly Likely Your Online Reputation is Killing Referrals

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If you knew that your best prospect was going to look at your LinkedIn profile next Thursday and make a decision on whether or not to come in to see you based on what they see – would you change it?

Referral acquisition is no longer reliant on word of mouth. Just a few short years ago, in order to cultivate referrals, you just needed to deliver good products and service, communicate consistently,

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Google Yourself: Why Your Online Reputation Can Hurt You

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If you knew that your best prospect was going to look at your LinkedIn profile next Thursday and make a decision on whether or not to come in to see you based on what they see – would you change it?

Referral acquisition is no longer reliant on just word of mouth. Just a few short years ago, in order to cultivate referrals, you needed to deliver good products and service,

Continue Reading

Create A More Powerful Bio Using 4 Simple Questions

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By Maribeth Kuzmeski

Is your bio or LinkedIn Summary Section memorable? Does it compel people to become more interested in you?

There are four parts to a powerful bio or a Summary Section in LinkedIn. Following is a simple formula that asks questions designed to produce the four paragraphs of your bio. As you answer the questions, you will be improving and giving clarity to the most important message about you.

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It’s Highly Likely Your Online Reputation is Killing Referrals

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If you knew that your best prospect was going to look at your LinkedIn profile next Thursday and make a decision on whether or not to come in to see you based on what they see – would you make changes to it?

Referral acquisition is no longer reliant on word of mouth. Just a few short years ago, in order to cultivate referrals, you just needed to deliver good products and service,

Continue Reading