Category Archives: Financial Services

What’s Wrong with Promoting “Retirement Services?”

Share Button

Many financial advisors specialize in retirement planning and retirement income distribution services. But what if retirement itself is no longer the compelling reason for people to see a financial advisor?

Consider this: Individuals who have great wealth, are inheriting great wealth, and are the future of a financial advisor’s client base don’t actually want to retire. A recent survey from Merrill Edge reveals that 79% of GenXers (1965-1980) don’t think they will retire in the traditional sense and 83% of Millennials (1981-1997) feel they will NEVER retire.

Continue Reading

The Effective Response When Someone Says “Your Fees Are Too High”

Share Button

If someone says, “Your fees are too high” it is either because, 1) hey don’t know what you are really doing; or 2) You aren’t doing enough to clarify what you do. (I’m making the assumption that you DO provide significant value).

The solution to either problem is simple.

You first have to ask yourself the honest question: Are your fees too high? If the answer is NO, then you have a great opportunity to share your “Value Conversation.”

I believe that most advisors provide value beyond the assets under management fee structure.

Continue Reading

Referral Myth #2: My clients tell me they “don’t know anyone” who needs my services.

Share Button

By Maribeth Kuzmeski

Have you ever heard a client say, ‘I don’t know anyone’ when you made mention of referring? Do you think that’s true – that they actually don’t know anyone who may benefit from your services? Chances are they know lots of people – they’re just not motivated to give you names right now.

One of the most successful strategies I’ve seen for giving clients a reason to immediately refer is an event called,

Continue Reading

Elizabeth McCourt: How Spilling Your Secrets Can Give You The Right Mindset For Your Business

Share Button

1_tfrz_podcast_guestspeaker_mccourt

We all have days when we think that we are not going to succeed in our goals in life and business. While it may be difficult to shift this mindset into something more productive, TEDx speaker, executive coach and sponsored triathlete Elizabeth McCourt shows you how an endurance athlete’s perspective can provide you the right mental training that is guaranteed to have maximum impact on your success.

In today’s podcast,

Continue Reading

A Simple Assessment To Evaluate Your Website

Share Button

Successful new business development may require having a better website. In fact, it may require having a great website. But what defines a great website? It is simple – the site should help you reach your goals. So, what are your goals and is your site working? Take this quick assessment to evaluate how your site is working for your firm.

Why do you have a website?
a) To communicate with clients
b) To attract cold prospects
c) To convert referrals to appointments

Do you know who is actually going to your site?

Continue Reading