Category Archives: Experience Marketing

Kieran Flanagan: Selfish, Scared and Stupid…Works!

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TFRZ_Podcast_GuestSpeaker_Flanagan

Be selfish. Be scared. Be stupid.  This is the message of Kieran Flanagan: the creative and strategic mind behind the launch of Coke Zero in various markets across the world.

As a well-known speaker, author and educator, Kieran will discuss her latest book, “Selfish, Scared and Stupid”; what can we learn about human buying behavior and how to get things done.

Next, she’ll explain what failure and impossibilities are all about and why we shouldn’t be afraid of them.

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Roxanne Emmerich: From Playboy Club Meeting to Multi-Million Dollar Turnaround Specialist

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Hundreds of businesses worldwide are suffering from toxic, unmotivated workplace. And the effects are staggering: from sales dwindling to business folding.

So, how can we avoid such threat?

Let National Speakers Association hall-of-famer, Roxanne Emmerich, take you back to the basics. Discover how the long-forgotten “giving more than receiving” philosophy has helped her clients turn their businesses around for the better. Find out how she was able to work with top performing companies of America and triple,

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Give ‘em Something To Talk About!

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Clients talkingPopular advice says that you should create client experiences to get ahead in business. I agree with that, but I do think there is something even more important. The real differentiator comes when you give clients a memorable experience.

What kind of experience is your firm giving to your clients? If you suspect that your clients are not talking about you, it may be time to make a change. To borrow a phrase from singer and songwriter,

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